Evaluating advocacy initiatives

Understand of the theory and practice of evaluating advocacy programs.

Course Description

The objective of the workshop is to build participants’ understanding of the theory and practice underlying evaluation of advocacy and their ability to distinguish a range of methods that might be suitable for answering their evaluation questions

Course Level: Advanced

Program Delivery:  Virtual or In-Person

Duration: 1 day

What you will learn

Participants will have:

  • be able to link the theory of change underlying strategizing for influencing policy-makers and institutional decision-makers to approaches to advocacy evaluation
  • be able to identify the range of types of outcomes that measure progress towards achievements of advocacy goals, including in relation to movement-building, ‘outsider’ strategies such as protests, and ‘insider’ strategies such as negotiation.
  • be able to distinguish between attribution and contribution and understand why contribution is acceptable in advocacy evaluation

What the course will cover

  • Introduction – What distinguishes evaluating advocacy from evaluating other programs and projects?
  • Module 1 – Contemporary thinking on how civil society influences policy and practice, and its implications for evaluation
  • Module 2 – What kinds of outcomes are signs of progress towards achieving advocacy goals?
  • Module 3 – Beyond advocacy outcomes: what mix of methods are able to answer advocacy evaluation questions?

Speak to us, so we can design a course to meet your needs.

Inhouse Course

We can design an in-house course for you with case studies and exercises tailor made to your organisation and projects.

“I really loved the content and the approach to teaching it. The practical case study was a great way to tie in everything discussed in the training. There was also ample time and guidance for the case study activity to be very useful.”

Training client